GIVENCHY ss 2010


Inspired by the youth of Morocco, Tunisia and designing with Michael Jackson in mind,
the spring summer 2010 collection from Givenchy, designer Riccardo Tisci is one most
will either love or hate. And I really LOVE IT.








LONDON COLLAGE OF FASHION MA 2010

London College of Fashion's MA show held at the grand venue of the Raphael Hall at the V&A
the 28 of january 2010, night that marked the beginning of 2010's incoming crop of fashion
students. Buyers, press and industry folk were all eager to see what the nineteen students
had produced. Amongst this class of 2010, whilst the majority still naturally leaned towards
womenswear, it was the menswear that came out with the stronger and more complete vision.


Sven Hoppe
The Collection of the Year went to German-born Sven Hoppe whose menswear
collection was meant to be a poetic reconciliation of feelings on the Holocaust
felt by a new generation of Germans. Putting inspirations aside, Hoppe managed
to balance specialist textural elements such as painted latex with relaxed tailoring
that together worked in harmony.

Keiko Kida
Thomas Miller
Juergen Bertsch
Domingo Rodriguez

Wouter Baartmans
Sophie Condie
Jin Joo Ma

So Ra Kim
Merve Tuna
Merve Tuna .............................................................Steve Corcoran

photos by Morgan O'Donovan for dazeddigital.com

ETHOSENS SS2010

SS2010 collection
I always feel odd in the stereotype of manly and menswear. We respected traditional style and
sewing of the men's wear in this collection. And "doubt" to the tradiction ocurred of us when we
thought about modern mode. We wantes to widen limitation of the menswear by expressing it.
by Ethosens






Yui Hashimoto graduated from Esmod tokyo in 2000, afterwards worked as an assistant in
Yab-Yum and Lolo. His own brand started by the name of ETHOS in 2003 and ETHOSENS
started with the AW 07/08 and presents the collection twice a year in Tokyo.
'ETHOS' has the meaning Habit, and 'SENS' has the meaning Sense. ETHOSENS was born
fusing these two words. We think that there is new discovery by paying more attention to all
senses to be born from habit.
We aim at the innovate expression that can become the standard in the future, and we want
to pursue the essential creation that can bring new sense of values in the world.


FABRICS INTERSEASON SS2010 ''latte mama"

____fabrics interseason
collection
ss2010 „latte mama“



the title of the ss 2010 collection „latte mama“ is a synonym for generative lifestyles. the form and
the standard of a bourgeoise life. the fashionable surface, gentrified, public space, city districts,
which look and function nearly the same in every metropolis. registered within following scenic setting:


she (emancipated) speaks with him (creative) on the mobile phone, drinking latte macchiato
(organic, fair trade), while it (beautiful) sleeps in the baby buggy. afterwards she moves/drives it
(mc laren) and it (the child) and latte mummy demonstrates, what she and it posess: right you are.
make some room.



thus: reproduction potency, gestures of dominance, prosperity and a social surplus value, which
accompanying is both defined and transported through form and contents of design and fashion.
so to speak: dominant design authorizes dominant gestures. 



every product of formal design embodies the utopia of a space, in which it can appear in an ideal way.
this abstractly planned space is always a political space at the same time, which implies certain ways
of ordering, certain values and relationships among people.



____fabrics interseason tries to create and offer alternatives - clearances, improvisation - within
this defined set of forms, values and their promises. formally and contentwise they explore issues
whether in this case fashion and design could be suitable as communication tools.




____fabrics interseason (vienna) are Wally Salner and Johannes Schweiger.

the coordinates of fashion and design in general, contemporary fine arts, cultural history, performance

and (electronic)music describe the areas and interfaces, within which ___fabrics interseason locate and

position their works and projects. in accordance with their artistic method, the projects, performances

and the collections and presentation are based upon concepts which are developed from an intensive

research of socio-political discourses and phenomena.

___fabrics interseason are interested in codes, which manifest themselves in individual and collective

clothing patterns, in identity-generated values and their readability. the collections do not only function

as the analysis of these codes and even the analyses of a live within a surface (with all their socio-political

implications); but because of their ability to be worn, they also infiltrate an exclusive and highly individual

lifestyle by deliberately proclaiming a critical or political stance. the approach to fabrics, textiles and

fashion not only happens on a "superficial" level, the main interests are set on the content and life within a surface.

___fabrics interseason present their collections twice a year during paris pret-a-porter fashion week and

continually take part in international art-exhibitions.